Welcome to Brand Clarity
You know you're meant to build something meaningful…but right now your brand feels unclear, scattered, or invisible.
Watch the free masterclass or join the Brand Clarity Community
to build a brand that feels like you — and works like magic.
Be the first to turn your voice, vision, and value into a standout brand.
Spots will be limited for early access.
ABOUT Brand Clarity Community™
Brand Clarity Blueprint Course & Community™
This is more than a membership — it’s your space to get seen, supported, and strategically clear.
Full access to the Brand Clarity Blueprint™ course
Live Q&As and feedback with Ingrid
A private, interactive community of clarity-driven founders and creatives
Connect, collaborate, and grow with people building brands that feel like home, just like you.
For just $47/month, you get full access to everything.
No fluff. No overwhelm. Just consistent, aligned clarity and support
WHAT WE OFFER
If This Is You…
You know you’re meant to build something meaningful, but your brand feels messy, unclear, or invisible online.
You keep tweaking your message — but nothing seems to click with the right people.
You feel like you're blending in, attracting misaligned clients — or worse, no one at all.
You’ve tried the courses, the branding books, the Canva templates... but nothing sticks.
You're not a beginner — but your brilliance isn’t being seen, heard, or understood
WHAT WE OFFER
The Brand Clarity Blueprint™
Inside the community, you’ll build your Brand Clarity Blueprint™ — a living one-page map that helps you:
Define your One Word Equity — the feeling your brand owns
Write your 12-Word Positioning Statement — what you do and who it’s for
Uncover your audience’s deepest fears, dreams, and motivations
Craft your 4-part Brand Story that makes connection effortless
Build your 9-part Brand Snapshot to align your offers, voice, and visibility
→ No more guessing. No more blending in. Just clear, confident connection — with the support to grow into it.
WHAT WE OFFER
What You’ll Learn
How to get crystal clear on who you are and what your brand stands for
How to define your “One Word Equity” so your business is unforgettable
How to position yourself in a crowded market — and
stand out naturally
How to attract your ideal audience by speaking their language
E-LEARNING
Popular Lessons
Your One Word Equity — What Do You Stand For?
Learn how to define the single most powerful word your brand should own — and how it shapes everything from your messaging to your marketing.
The 9 P’s Brand Blueprint — Your Business on One Page
Simplify your entire strategy into one clear, visual framework that shows how your product, price, promotion, and positioning all work together.
Why Your Story Sells More Than Your Product
Discover how to use your lived experience, values, and voice to build emotional connection and trust with your audience.
Your Brand Clarity Coach
Ingrid Reid Andrews
Brand Equity Strategist at Build Brand Futures
Ingrid Reid Andrews is a brand strategist with 40+ years across Johannesburg, London, and New York. She led strategy teams on global campaigns (including the Toyota Prius LA launch) and now teaches purpose-driven founders how to turn clarity into traction.
Testimonials
This letter is my personal recommendation for Ingrid Reid Andrews, one of the most prolific Brand Positioning Specialists our company has had the pleasure of working with. I have been associated with Ingrid for a period of two years and during this time her involvement with our company working on a diverse range of projects has positioned Jungle Corner as 'a startup agency agency to watch'.
Ingrid has been phenomenal in giving shape to some of the innovative brand positioning formulas and strategic ideas to our projects. She can approach routine tasks from a different direction and with an alternative perspective, helping us create truly original advertisement products for both print and the new intangible digital economy.
Ingrid Reid Andrews has ably represented our company leading workshops with high profile individuals and CEOs. She is a people's-person at heart, and has the rare ability to connect with all personality types to confidently guide stakeholders and clients during her insightful branding processes. This has led her to be directly responsible for the shared success of our biggest campaigns to date, notably the recent launch of the new interactive website for Robben Island, funded by MTN South Africa.
The two most outstanding characteristics of Ingrid is her understanding of traditional advertising and methodologies, and her vast knowledge of human behaviour which have both proved invaluable to us as an emerging competitor in the digital field. She constantly reminds us of Maslow's hierarchy of needs and how this can influence a deeper realisation of marketing and persuasion to target our specific audiences.
I have been proud to associate myself with Ingrid Reid Andrews and highly recommend her as an extremely valuable asset to any organisation.
Neil Whitehead
Product Design Leader | Strategy-Driven, People-First, Crypto-Savvy
Ingrid took me under her wing at Enterprise IG back when I was fresh out of Vega and very green behind the ears.
Since then, our relationship has developed into one that I cherish and call upon often.
Ingrid's breadth and depth of experience is seldom matched in South Africa as most strategists/planners with such advanced credentials have transplanted themselves onto foreign shores.
What amazes me most of all about Ingrid though is the perennial freshness of her approach and her endless youthful energy.
We have worked together on a number of ongoing projects and I hope to have the opportunity to work on a good few more.
Chris Human
Partner, Innovation
Bain & Company
San Francisco, California, United States
© 2025 Ingrid Reid Andrews | Build Brand Futures™ | All rights reserved.
No part of this content may be reproduced without written permission. The information provided is for educational purposes only.